NEW ARRIVALS
ALL ARTICLE
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2026.8.13
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What Do Talents Want to Do? The Illustration Production Division on Bringing COVER Illustrations to Life
2026.8.6
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Long-Awaited Offline Shishiro Hai! Interview with Shishiro Botan and Days 1 & 2 Event Report
2026.7.16
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Expanding the Circle of “Miko-Katsu” from Kyoto: “Sakura Miko POP-UP SHOP” Report and Staff Interview
2026.7.9
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Freely Traveling Across Time and Space As They Are VTubers: Behind the Scenes at hololive SUPER EXPO 2026
2026.7.2
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“hololive production official shop in Harajuku” Now Open: Showcasing the Charm of hololive to Tourists and a Younger Audience
2026.6.17
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“Excitement Wherever I Am”: The Kind of VTuber Natsuiro Matsuri is Aiming to Be
2026.6.4
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The First In-Person Live Concert in Their Fifth Year: What holoX Members Took Away from Their “First MISSION”
2026.5.23
RANKING
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- Technology
For a More Exciting hololive production! Report on the Internal Hands-On Cover Showcase Event
2026.08.13
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- Business
What Do Talents Want to Do? The Illustration Production Division on Bringing COVER Illustrations to Life
2026.08.06
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- Special
The First In-Person Live Concert in Their Fifth Year: What holoX Members Took Away from Their “First MISSION”
2026.05.23
PICK UP
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- Business
Sharing the Same Joy Worldwide: What Does Localization Look Like at hololive production?
Talents from hololive production are loved by fans all over the world and to bring their charm to audiences beyond language and cultural barriers, our Localization Team works tirelessly behind the scenes. So what exactly does “localization” involve beyond simple translation? In this article, we take a closer look at what the Localization Team does and share the interview we had with two of its members - our English and Indonesian specialists.
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- Technology
Cover x Epic Games: Exploring New VTuber Horizons with Unreal Engine
In November 2024, COVER Corporation announced the launch of a new virtual live production project using Unreal Engine and as the project’s first major milestone, COVER held its first live concert livestream using Unreal Engine during ReGLOSS 3D LIVE “Sakura Mirage” held in March 2025, celebrating the one-and-a-half year anniversary of ReGLOSS’s debut. Unreal Engine, developed by the U.S.-based Epic Games, was first used commercially in 1998 as a real-time 3D game engine. Known for its high-quality graphics, real-time rendering capabilities, and robust library of assets, it offers a wide range of features that support content creation. In recent years, its applications have expanded far beyond gaming to include fields such as film production, architecture, manufacturing, simulation, and education. It is also increasingly being used in live performances and metaverse experiences, and continues to power a growing number of projects both in Japan and around the world. For this live concert - our very first using Unreal Engine - we were able to build an immersive, lifelike concert environment by including in real time some of the finer details often seen in live performances by real-world artists, such as camera exposure adjustments and lighting changes based on the time of day. In this feature, COVERedge sat down with members of the Technology Development Division from COVER’s Creative Production Department, along with representatives from Epic Games Japan, to explore the technologies behind this groundbreaking VTuber music stream.
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- Business
Report from the hololive production Official Shop: A New Transmission Hub for VTuber Culture – From Tokyo to the World
*This article is based on interviews conducted on December 28, 2024, and may differ from current information. *The shop in December 2024 COVER, which manages hololive production, one of the largest VTuber agencies in the world, opened the pop-up shop hololive production official shop in Tokyo Station in partnership with Kiddyland Co., Ltd., located in Tokyo Character Street, First Avenue Tokyo Station, on November 14, 2024, and has since announced that hololive production official shop in Osaka Umeda will also be opening in June 2025. Promoting the global expansion of VTuber culture with the vision, “Together, Let’s Create Culture Loved by All,” COVER interviewed customers and the manager about creating the unique atmosphere of the newly established hololive production official shop in Tokyo Station, which aims to promote interaction with fans, and insights into what products are flying off the shelves.
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CATEGORIES
Special
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Long-Awaited Offline Shishiro Hai! Interview with Shishiro Botan and Days 1 & 2 Event Report
2026.7.16
-
Expanding the Circle of “Miko-Katsu” from Kyoto: “Sakura Miko POP-UP SHOP” Report and Staff Interview
2026.7.9
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Freely Traveling Across Time and Space As They Are VTubers: Behind the Scenes at hololive SUPER EXPO 2026
2026.7.2
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“Excitement Wherever I Am”: The Kind of VTuber Natsuiro Matsuri is Aiming to Be
2026.6.4
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Expanding the Circle of “Miko-Katsu” from Kyoto: “Sakura Miko POP-UP SHOP” Report and Staff Interview
2026.7.9
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Freely Traveling Across Time and Space As They Are VTubers: Behind the Scenes at hololive SUPER EXPO 2026
2026.7.2
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“Excitement Wherever I Am”: The Kind of VTuber Natsuiro Matsuri is Aiming to Be
2026.6.4
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The First In-Person Live Concert in Their Fifth Year: What holoX Members Took Away from Their “First MISSION”
2026.5.23
Business
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What Do Talents Want to Do? The Illustration Production Division on Bringing COVER Illustrations to Life
2026.08.06
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“hololive production official shop in Harajuku” Now Open: Showcasing the Charm of hololive to Tourists and a Younger Audience
2026.06.17
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Blending the Virtual Into the Physical: How are Life-Size Figures Created at hololive production?
2026.04.23
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The hololive OFFICIAL CARD GAME’s Position in the TCG Market: Report from the 1st hOCG Shop Staff Networking Event
2026.03.19
Technology
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For a More Exciting hololive production! Report on the Internal Hands-On Cover Showcase Event
2026.08.13
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Curating Fan Experiences with COVER’s CTO Office Junior Engineers: “I’m Glad to Support My Oshi”
2026.04.09
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CEDEC2025: COVER Engineers Discuss the Forefront of Live Production Technology
2025.07.10
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Cover x Epic Games: Exploring New VTuber Horizons with Unreal Engine
2025.06.27
Corporate
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Building Our Future Together: An Interview with COVER CEO Motoaki Tanigo
2026.03.04
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Ueda Shuhei, COVER Director, on the Journey Toward Becoming an Essential Presence in the Global Content Industry
2025.11.13
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The Story Behind Our Warehouse Consolidation: Logistics Reform at COVER
2025.10.16
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Creating a Workplace for All: Inside COVER’s Global Initiatives
2025.09.18
